About Us

WE REFINE AND DEVELOP YOUR PASSIONS

What is it that you are wanting to accomplish? What are your goals? Who are you wanting to serve? We help you develop your niche. You can change the world with one good idea that focuses on a small market desperate for your product, service, or organization. Your goal must be to change the world with dramatic and revolutionary ideas targeted to a small group of people who can’t live without your offerings.

What happens as the people encounter your remarkable offerings is magical — they remark — they start talking. Suddenly the small market blossoms exponentially and everyone wants what you are offering.

We start by getting your ideas and evaluating your potential market area. We present you with the needs related to your ideas. By meeting with local, state, and federal policy makers, immediate stakeholders, especially consumers, we give you an in-depth view of your market potential.

We also refine your current offerings — from your corporate identity to your product delivery — we can help you make your product, service, and/or organization remarkable. By using objective, empirical data, best practices within your industry, and straight-talk from your organization’s stakeholders, we create a roadmap for your organization’s future success.
 

CLAY G. MATCHETT, CHIEF EXECUTIVE OFFICER
Clay Matchett, Chief Executive Officer, is a native Texan. Work ethic developed on the football fields and ranches of West Texas is illustrative of this company’s quick success. Began in 2008 as a small venture to supplement income, Matchett Veuleman has now had to limit clients to continue the personal, detailed approach to consulting. Mr. Matchett demands each client is treated like family, and does not allow the client base to grow beyond the ability of the company to be intimately relational. Because his passion is personal development, Mr. Matchett uses his years of coaching in college and arena football, as well as the National Football League (NFL), to elicit our clients’ gifts and talents to maximize their success. Beyond motivational, Mr. Matchett seeks to engage a person’s heart and from there transform their business through purposeful passion.

HEATH VEULEMAN, SENIOR CONSULTANT, PRINCIPAL
After spending years in hospital administration, Mr. Veuleman joined Mr. Matchett to become the firm’s healthcare and economic development consultant. Mr. Veuleman has worked with hospitals and communities engage industry and commerce to improve quality of life for their populous. Specializing in strategic planning and new venture development, Mr. Veuleman has been involved in a number of projects, currently Mr. Veuleman is on the Board of Trustees at Louisiana College and on the Board of Directors for the new Louisiana College School of Medicine currently in development scheduled to open in coming years. Mr. Veuleman is also on the Board of Directors for the Louisiana Rural Health Association. Because healthcare is a central element in thriving communities, Mr. Veuleman leverages his expertise to create novel partnerships in communities seeking new economic ventures.

D. SCOTT CALDWELL, PROJECT MANAGER, VICE PRESIDENT SOUTHWEST REGION
D. Scott Caldwell has valuable experience providing interim executive management, strategic planning, grant writing/administration, and project development services for many public entities located in Texas. Having been awarded a BBA and an MBA with an emphasis in Management, Mr. Caldwell would not have imagined that he would embark, and actually excel, in a career assisting governmental entities the way he does today. However, from his tenure with the Council of Government for the Texas Panhandle region, Scott was introduced to this sector and very quickly realized there was a real need in rural Texas for technical and progressive expertise to be implemented through the institutional knowledge in combination with the “real world” experience that he possessed. Being the person who thrives on helping others discover their own successes, Mr. Caldwell undertook the endeavor and accepted the challenge to go forth and help local municipal organizations provide efficiencies and solutions within their organizations and communities to better serve the citizens and visitors of their communities.